Why Every Business Leader Needs to Experience How a Customer Feels

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29|05|2019 19:04 Leeftijd: 6 yrs
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Why Every Business Leader Needs to Experience How a Customer Feels

The recent CustomerThink research study, “Customer Experience at a Crossroads: What Drives CX Success?”, reinforces the need for a deeper emotional connection strategy

Winning CX initiatives bring emotion into the mix it suggests. When the CX leaders in the study were asked to select very important attributes of experiences that drive customer loyalty, functional attributes dominated with 83% of all respondents overall selecting “easy.”

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